Ranto, D.W.P., Hariningsih, E., Prasetyanto, W.E. and Oktafiani, D.M. 2021. THE Price Discounts and Fashion Involvement to Increase Online Impulsive Buying: Study Among Teenagers at Yogyakarta. International Journal of Business, Management and Economics. 2, 4 (Oct. 2021), 239 - 250. DOI:https://doi.org/10.47747/ijbme.v2i4.408.