AMELIA, C. S.; YULIARTI, A. D.; YUSUF, A. Pengaruh Nilai Pelanggan (Customer Value) Terhadap Keputusan Pembelian Mixue Ice Cream & Tea (Survei Pada Pelanggan Mixue Ice Cream & Tea). Jurnal Nasional Manajemen Pemasaran dan SDM, [S. l.], v. 5, n. 2, p. 100 - 114, 2024. DOI: 10.47747/jnmpsdm.v5i2.1817. Disponível em: https://journal.jis-institute.org/index.php/jnmpsdm/article/view/1817. Acesso em: 8 nov. 2026.