YENI, Y.; WAHAB, Z.; HIDAYATULLAH, A. Digital Marketing Strategy Analysis to Increase Brand Awareness of MSMEs in the Era of Digital Transformation. Jurnal Nasional Manajemen Pemasaran dan SDM, [S. l.], v. 7, n. 2, p. 144 - 160, 2026. DOI: 10.47747/jnmpsdm.v7i2.3437. Disponível em: https://journal.jis-institute.org/index.php/jnmpsdm/article/view/3437. Acesso em: 8 oct. 2026.